意大利米兰国际广告礼品促销贸易展览会（PTE – PromotionTrade Exhibition）是意大利最专业的广告、礼品、促销产品贸易展，一年一届，在米兰国际展览中心举行。该展是促销服装、个性化技术展示，以及广告促销品展示。PTE是意大利唯一在促销产品，商务礼品和个性化设备方面的年度展示。计划在每年的战略时期，专门为贸易经营者、专业生产商、进口商和独家经销商的供应以及零售商、代理商和个性化打印机的需求之间的建立交汇点。
Milan, 07 March 2022. PTE - Promotion Trade Exhibition, the event for advertising objects, gifts, promotional textiles and personalisation technologies, is coming back from the 9th to the 11th of March 2022.
The location has been confirmed - Fiera Milano, Rho - previously successfully trialled for its special edition last September, but this time held in its own pavilion - 18 - right next to HOMI, the Lifestyle Trade Fair, which will once again partially coincide.
With over 100 companies and brands taking part, PTE will bring you the latest catalogues and personalisation technologies to explore.
The major brands in the sector are /confirm/ied, both in terms of promotional items and textiles, and in the field of customisation machines, but there will also be interesting new entries specialised in corporate gifts.
Among the latter, there are many gourmet products, increasingly appreciated as original gifts, expressions of uniqueness and taste: from the excellence of Made in Italy, such as the high-density vinegars of Modena PGI by Acetaia Bellei and the extra virgin organic oils by Bordoni Italia, to the personalised snacks by Loacker, which offers to brand wafers, cakes and pralines.
For the first time at PTE this year, there will be the participation of manufacturers such as Doppler, with its range of customisable umbrellas that combine Austrian craftsmanship, Italian fabrics and wood from sustainable, Fsc-certified forests, and Fiordo, which, thanks to 100% sustainable and customisable choices, makes the notepads as attractive as ever, even in the digital age.
New in 2022 are also exclusive brands such as Premium Square, which will bring to the fair its signature lamps by Le Zen and Pelco, and that will host a corner dedicated to Swarovski special collections.
There won’t be any shortage of new brands in the tech area either: Errelle will introduce machines that can print on fabric, even with a 3D effect, while Finitech, specialised in digital printing, will present solutions that lend themselves to printing on any type of material, from fabric to mirrors, leather and even tires.