德国国际老年护理保健用品设备展览会（AltenPflege / care:xpo）是世界上护理界一流的服务贸易展会，以护理老年人为主，参观对象主要是对护理界有高度兴趣的人，或职业护理均会参加德国汉诺威的专业护理展，该展一年一届，在汉诺威、纽伦堡、埃森等城市轮流举行，该展会对老年人免费开放参观，由德国Vincentz Network GmbH & Co. KG主办，由FACHAUSSTELLUNGEN HECKMANN GMBH组织。
Altenpflege展会吸引了众多老人参观，他们在现场提供护理和健康护理专家的免费体验，参展商多，展示最新和最大的商品和服务，好多服务及展品对参观者有巨大的吸引力，所有区域交易会放在一起。Altenpflege 展是老年人将维护其作为市场领先的事件和所依据的是推出了无数的创新阶段的索赔。
护理界是一个明确的增长轨道上，并在Altenpflege 展会上老人将铺平到更美好的未来。四个展览55000平方米醒目显示器及增值大厅挤满人大丰富阵列下，每届展会上的观众有很多获得通过预订下一届飞往汉诺威的机票及参观门票，以及参展商提前预定更好的展位，参观者与企业将有进一步交流，促进他们的选择商品和观众服务。
该展原名称是Altenpflege+ProPflege即老年人护理及临时护理展览会，从1980年开始举办，至今已举办20多次，从2010年开始注重老年人护理展即展会名称改为：Altenpflege，在护理界属于领先地位。
展品范围(Show Products):
护理保健，物理治疗，复健设备，整形外科设备，营养食谱，外烩，家庭看护，消毒物品，清洁用品，室内设计装潢。
展会报告(Show Reports):
ALTENPFLEGE becomes care:xpo – the leading trade fair for care will launch in May 2026 with a new name and a new identity
ALTENPFLEGE, the leading gathering place for the care industry, is undergoing a strategic reorientation and will be known by a new name starting in May 2026: care:xpo.
ALTENPFLEGE, the leading gathering place for the care industry, is undergoing a strategic realignment and will adopt a new name starting in May 2026: care:xpo. This transformation will create a modern, cross-sector trade show and knowledge-sharing platform that brings together the entire care sector – from long-term care to outpatient, home-based, and rehabilitative care, as well as specialized care settings. The brand’s evolution is a response to the structural, professional, and societal changes currently shaping the care industry.
Care as a Connected Nursing Journey
At the heart of the new brand identity is the Nursing Journey. It illustrates how nursing truly works: in a networked, multiprofessional manner that spans numerous transitions. care:xpo connects long-term care with all related areas of nursing and demonstrates how closely different forms of care are interwoven today. In doing so, it brings into focus the reality that affects nursing practitioners, managers, academia, and policymakers alike: care can only be organized across sectors.
Debut in Essen in 2026: The new identity is revealed
The public debut of the care:xpo brand will take place at ALTENPFLEGE 2026 in Essen. There, the trade show will unveil its new corporate design and visual identity for the first time at key touchpoints – a design that conveys a strong stance, highlights diversity, and fosters dialogue across sector boundaries. The new brand identity provides clear points of reference throughout the entire nursing journey and lays the foundation for a trade show future that reflects the industry’s aspirations: a strong, modern, and sustainable platform for everyone shaping the future of care.
What stays the same – and what gets better
Even after its rebranding, ALTENPFLEGE retains its strengths. Under the name care:xpo, the trade show remains a key meeting place for decision-makers, executives, professionals, and industry experts. It remains a relevant marketplace for products, innovations, technologies, and services from all areas of care. At the same time, the new brand opens up additional perspectives: a broader range of topics, more networking, and greater systemic foresight – especially for long-term care across all related care sectors.
Exhibition Congress remains the centerpiece of the event
Under the care:xpo umbrella, the established ALTENPFLEGE exhibition congress organized by Vincentz Network – the leading provider of specialized information and platforms for long-term care – will continue and even gain in significance. Its depth of content and its focus on knowledge transfer, guidance, and professional exchange will become even more prominent within the new brand environment. The congress thus remains a key component of the event and a relevant meeting place, particularly for decision-makers in the management and practice of long-term care.
A platform for everyone involved in shaping care
care:xpo is aimed at all stakeholders who are responsible for and shape the future of care. Here, nursing professionals and managers find inspiration for their daily work and for advancing care practices. Institutions, associations, and funding bodies gain guidance for strategic decisions in areas such as digitalization, workforce development, and structural change. Innovators, startups, and technology companies encounter real-world needs and application scenarios. Municipalities, political institutions, and government agencies gain insights into systemic challenges and potential solutions. Universities, research institutions, and educational and training organizations find opportunities for networking, professionalization, and the further development of nursing role profiles.
