德国汉诺威国际工业博览会（HANNOVER MESSE）是全球最大的工业博览会，在全球工业领域里享有盛誉的国际性专业年度盛会，始创于1947年8月，每年定期在汉诺威国际展览中心举办一届，经过半个多世纪的不断发展与完善，汉诺威工业博览会已成为当今规模最大的国际工业盛会，成为是联系全世界技术领域和商业领域的重要国际活动。目前汉诺威工业展已经发展成为联系全球工业设计、加工制造、技术应用和国际贸易的最重要的平台之一，该展已无可厚非地称之为——“全球工业贸易领域的旗舰展”和“最具影响力涉及工业产品及技术最广泛的国际性工业贸易展览会”。
汉诺威工业博览会将工业4.0带入下一阶段：自动化和能源技术，IT平台和人工智能之间的相互作用正在推动着工业的数字化转型， HANNOVER MESSE以“整合工业 - 连接与协作”为主题，聚焦这一发展的潜力。
汉诺威工业博览会每年吸引了来自60多个国家的6500家参展商，每年确定一个国家为合作伙伴国，吸引了100多个国家大约20万多的观众。该展涉及工业所有关键技术和核心领域 - 从研发，工业自动化，IT，工业供应，生产技术和服务到能源和移动技术。利用HANNOVER MESSE提供的所有协同效应，是参展企业与观众企业获得更多更好的收益。
展馆展品分布：
动力传动与控制技术展：液压、气动、密封件(第19-23展馆)，轴承及机械传动(第15-17、24-25展馆)；
工业自动化展：过程控制与生产自动化展(第8-9展馆)，工厂自动化展(第11、14、15展馆)，工业建筑自动化展(第16、17展馆)；
工业零部件与分承包技术展：铸锻件、紧固件、金属零部件、汽车零部件、回转机械技术、工业材料的全球盛宴(第3-6展馆)；
能源展：传统能源、再生能源、电厂设备、输配电及电力存储的全球盛宴(第12-13、27、室外展馆)；
风能展：风力发电技术及配套服务的全球盛宴(第27展馆)；
电厂技术展：电厂设计、电厂系统、电厂运营和后期维护的全球盛宴(第27展馆)；
新能源汽车技术展：新能源汽车驱动技术和解决方案的全球盛宴(第25、室外展馆)；
线圈及绕线技术展：线圈、电机、发动机及变压器技术的全球盛宴(第25展馆)；
空压与真空技术展：压制造、空压应用、压缩空气配给、处理及储存、真空系统与元件、真空泵等技术的全球盛宴(第26展馆)；
表面处理技术暨欧洲粉末涂层技术展：表面处理技术、粉末涂层处理技术的全球盛宴(第6展馆)；
研究与技术展：研究与技术的创新市场(第2展馆)；
数字化工业展：工业软件和IT解决方案的全球盛宴(第17展馆)；
环保技术和设备展：资源合理利用及有效处理等技术的全球盛宴(第7展馆)。
展品范围(Show Products):
一、工业零配件及分承包：该主题展品包括铸件和锻件、机加件和非机加件、塑料和橡胶部件、工具及模具制作、紧固件、标准件、分承包部件、生产和装配服务、工程材料、全套系统的采购。
二、能源：该主题展品涵盖了从能源生产到增值的整条产业链，即从能源制造、供应、输送直至能源的整合和贮藏所需的设备和技术。
三、工业自动化：汉诺威工博会工业自动化主题分为三个层次：一是加工自动化，二是工厂自动化，三是办公楼宇自动化。此主题所涵盖的展品包括金属加工设备、各类控制系统及设备、机器人、控制软件、控制技术等。
四、空压与真空技术：该主题的展品有空压机制造、空气处理及储存；风动设备；真空系统与元件；真空泵；真空测量设备等。
五、管道技术：主要为石油及天然气输送管道、系统和辅助服务，具体包括油管、气体管道、各种阀门、控制系统、检测装置、装配工具等。
六、风能：风能主题作为一个新成员，将从明年开始，逢单年加入汉诺威工博会（双年为德国胡苏姆风能展），展品主要包括风力发电技术，设备，安装，操作，维修服务等。
七、表面处理技术：工业配件的清洁、预处理、电镀、上清漆及油漆、镀搪、塑料镀膜、真空镀膜、热喷淋、微结构创建、热处理、应用设备、环保及特殊用途设备；测量、测试及分析设备；相关服务。
八、数字化工厂：展品包括计算机辅助设计（PLM, CAD, PDM）、企业资源控制及规划（ERP）、生产计划与生产工艺制定（MRP）、计算机辅助制造（CAM, PMS, PPC）等所需的软件及设备；自动化生产线所需的可编程控制器（PLC）；订单管理；技术销售（SCM）；因特网及相关服务。
九、电厂技术：主要是火力发电技术，设备等。
十、微电子产品及技术：展品主要包括自动化生产线所需的电子传感器，电子元器件，电子光学仪器和光缆，超高精度加工，激光技术，医疗技术等。
十一、研究和技术的创新：主要包括高新技术研究、创新与发展，应用科学的研究和技术，具有前瞻性的基础科学研究，转换技术等。
展会报告(Show Reports):
A total of 110,000 visitors from all over the world took part in the world’s leading trade fair for the manufacturing industry. Although the attendance figure was below the previous year’s level (2025: 123,000 visitors) – airline and public transportation strikes complicated travel – the quality of the encounters and the dynamic atmosphere in the halls clearly show: the technologies are in place, the approaches have been tested, and now it is a matter practicing them consistently.
Despite the difficult conditions in general, the trade fair once again presented highly international characteristics. Around 40 percent of guests came from abroad. The countries contributing the most guests were China, Brazil, the United States, Japan, and South Korea.
“This year’s HANNOVER MESSE was both a technology show and a source of inspiration. The companies showed that Germany and Europe possess the necessary tools to remain competitive. What is crucial now is to decisively take advantage of this potential and put the pedal to the metal,” says Jochen Köckler, CEO of Deutsche Messe AG.
Innovations that bring the future within grasp
HANNOVER MESSE this year clearly demonstrated that artificial intelligence, robotics, automation, and energy infrastructure are at the heart of the industrial future and are key technologies for transforming industry.
Products and solutions that companies presented include AI-supported production systems and tools that can automate processes and predict failures; humanoid robots that have already mastered complex motion sequences and will work in production and service in the future; and new solutions for energy efficiency and grid expansion that pave the way to a carbon-neutral industry.
The presence of high-caliber representatives of the business and political communities was also striking. More board members of DAX companies and political decision-makers than ever before used the trade fair as a platform for exchange and orientation. Not only German Chancellor Friedrich Merz and Brazilian President Lula da Silva, but also Roland Busch (Siemens), Christian Klein (SAP), German Minister of Economics Katherina Reiche and Boris Pistorius, the Germany’s Minister of Defense, were present.
International politicians from Canada’s Minister of Industry Mélanie Joly to Stéphane Séjourné from the European Commission also visited the show.
Industry demands better regulatory conditions and delivers solutions
Leading representatives of industry made it clear that Europe is under pressure as a location for doing business. Inflated costs, excessive regulation, and geopolitical upheaval are leading to growing uncertainty and are noticeably impacting companies’ competitiveness.
But HANNOVER MESSE revealed with clarity that solutions are available. Companies are investing in future technologies, driving innovation, and opening new markets. Exhibitors reported intensive discussions, specific projects, and great international interest.
“The new HANNOVER MESSE concept is a success. The Center Stage was especially well received,” says Dr. Gunther Kegel, President of ZVEI (Association of the German Electrical and Digital Industry) and Chairman of the HANNOVER MESSE Exhibitor Advisory Board. “This strengthens our profile as a place for high-level exchange, particularly with politicians,” observed Kegel. “HANNOVER MESSE sends an unmistakable signal in terms of content: we urgently need rapid deregulation so that we can assert ourselves as a location amid international competition, especially in the field of industrial AI. Companies have impressively demonstrated the potential of the technology. Now Berlin and Brussels need to eliminate barriers to progress.”
“HANNOVER MESSE and the companies from the machine and plant building sector strikingly demonstrated that they are meeting the challenges of a world characterized by multiple crises. Digitalization of our industry is progressing at a rapid pace, while AI and humanoid robotics represented the defining themes at this trade fair,” adds VDMA Managing Director Thilo Brodtmann. “Industrial SMEs want to supply technologies that will keep us internationally competitive in the future, and they can do it too. Politicians in Berlin and Brussels must contribute to this urgently. We need the far-reaching reforms that have been promised. German Chancellor Friedrich Merz and his Minister of Economics Katherina Reiche have made corresponding announcements here at the trade fair, and they will be judged on them.”
Partner country Brazil: impulses at the right time
Partner Country Brazil was a strong addition to HANNOVER MESSE and a driving force at the right time. With a broad spectrum of industrial, energy, and digitalization topics, Brazil presented itself as a dynamic growth market and dependable partner for international cooperation.
“Especially in a time of global upheaval and shifting trade relations, this partnership sends an important message: for greater diversification, more resilient supply chains, and closer cooperation between Europe and Latin America,” said Köckler, adding that the Mercosur agreement, which will soon come into force, has given a significant boost to the partner country’s participation and provided new impetus for economic cooperation.
Innovations inspire exhibitors and visitors
HANNOVER MESSE 2026 not only featured convincing content, but also an enhanced trade fair concept. The new hall plan provided clear orientation, enabling visitors to use their time more efficiently.
The new networking formats also proved popular, with the Masterclasses delivering real added value for exhibitors. In compact, practical sessions, companies presented their expertise in a targeted manner and engaged directly with potential customers.
The Center Stage established itself as a central platform for knowledge transfer, discussion, and inspiration, and was a magnet for crowds. It attracted around 30,000 visitors with a top-tier program across all days of the fair. The consistently strong response shows that orientation and exchange around major transformation are in great demand. HANNOVER MESSE provides the right space for this.
HANNOVER MESSE 2027: even more efficient and attractive
Looking to 2027, HANNOVER MESSE continues its consistent path to further development.
For instance, the new “Europe Energy Week” will run parallel to HANNOVER MESSE. In cooperation with the event organizer dmg events, the show will bring together energy producers, industrial companies, infrastructure operators, and political decision-makers while promoting exchange around Europe’s energy future.
One key innovation concerns the duration of the trade fair: From 2027 on, HANNOVER MESSE will concentrate on the days that attract the most visitors, running run from Monday, 5 April, to Thursday, 8 April. This focus represents a targeted approach to attracting visitors and well-known figures while generating business. This makes the trade fair even more efficient and attractive for all participants.
