德国北部风格日用品交易展览会（Nordstil）是德国北部最新风格日常用品交易展览会，一年两届，在汉堡举行，展示传统产品、创新产品、新产生的产品以及现代元素等日常生活与办公用品，是整个德国北部区域的订单交易日。Nordstil展由法兰克福国际展览中心组织举办，是德国重要的日用品交易展览会。来自全国以及其它国家的参展企业展示最新的产品，周边的贸易商，批发商等参与洽谈半年内的销售订单。
Nordstil展仅对贸易观众开放，每届观众大约1万5千，需要观展的专业人士需要先在网上预约登记，审核通过后才可以购买门票。
展品范围(Show Products):
家具及装饰：家具，家居附件和纺织品，灯具，装饰品；
样式和设计：生活方式的产品，知名设计师，品牌和厂家；
礼品及文具：玩具，特许商品，纪念品，促销品，赠品，爱好和工艺品，文具，办公用品和书写用具，礼品，游戏；
厨房美食：玻璃，瓷器，陶器，厨房配件，餐具，家居用品，美食文章；
花园与季节性：植物种类，季节性装饰品，花园，阳台和烧烤；
护理化妆品类：香水，健康和水疗，化妆品和身体护理；
珠宝时尚：纯正、时尚首饰，宝石，钟表，珠宝饰品，时尚饰品，时尚。
展会报告(Show Reports):
Ten fully booked halls, consistently strong visitor quality and ordering performance, and a trade fair atmosphere characterised by openness and personal exchange: Nordstil Winter 2026 once again confirmed its role as the central start-of-year event for the retail sector. Even ice and snow in northern Germany failed to deter more than 9,000 retailers [1] from using the fair specifically as a source of assortment inspiration. Feedback was correspondingly positive: 97 percent of visitors reported being satisfied with their visit. At the same time, ordering took place at a high level, in some cases even exceeding that of the previous year.
Anyone who comes to Nordstil arrives with clear expectations – and finds diversity, a welcoming, almost family-like atmosphere, and a steady stream of fresh, creative inspiration. This winter, too, the fair impressed with lively exchange, provided orientation within the market and brought ideas for successful retail concepts to life. Across ten hall levels, more than 800 exhibitors from the five product areas Gifts & Stationery, Home & Garden, Kitchen & Gourmet, Jewellery & Fashion, and Style & Design presented their new products.
Many exhibitors spoke of a stable order situation at a reliably high level – supported by a buyer structure that was specifically seeking new products, special items and suitable additions to existing ranges. “Visitors were extremely keen to buy, and the January timing of Nordstil is ideal for assortment adjustments and fresh inspiration. We were able to win many new customers and, particularly on Sunday, even generated more turnover than in the previous year,” says Britta Pedersen, Sales Manager at Lene Bjerre Design from the Home & Garden product group.
This willingness to buy was fuelled not least by the diversity of the fair itself: by new ideas and surprising assortments that invited discovery and further thought. “This is precisely where Nordstil’s particular strength lies,” emphasises Julia Uherek, Vice President Consumer Goods Fairs at Messe Frankfurt. “In many conversations, it became clear how committed and focused retailers were when placing orders – and with a noticeably higher order volume per purchase. Especially at the start of the year, Nordstil offers the ideal framework for translating inspiration into concrete assortment decisions.”
This diversity was reflected – alongside the exhibitors and their products and collections – in the accompanying supporting programme. At the Nordstil Forum and on the adjacent trend islands, tangible added value was offered for retailers: practical, specific and directly tailored to the point of sale. The practice-oriented presentations met with great interest and were used intensively by the trade. Additional guidance was provided by the Ethical Style sustainability label.
Nordstil Winter 2026 set a particular thematic highlight with the GenussGipfel. As a high-quality addition to the existing Kitchen & Gourmet product portfolio, the format proved a resounding success and opened up new contacts – well beyond northern Germany. “Our first appearance at the GenussGipfel as part of Nordstil opened the door to the northern German retail market for us. Demand clearly exceeded our expectations – the fair was, quite simply, sensational for us,” explains Georg Fürmaier, founder of Gewürzwerk.de and first-time exhibitor at the GenussGipfel.
Nordstil Summer will take place from 25 to 27 July 2026.
Nordstil Winter will take place from 9 to 11 January 2027
