美国东部医药原料及天然提取物展览会（SupplySide East - SSE / SupplySide Connect New Jersey ）是北美最大的植物提取物、健康及创新医药原料展览会，SupplySide展从1996年开始，一年一届，在美国东部城市新泽西州梅多斯兰举行，每年同时在西部城市拉斯维加斯举行美国西部医药原料及天然提取物展览会（SupplySide West - SSW）。该展是以植物提取物、功能食品原料、原料和保健品原料为主的美国最大的医药及保健品原 料专业展览会。每年展会分为动物营养、饮料、化妆品、膳食补充剂、食品和制药行业新的产品和令人兴奋地展览活动。
SupplySide East展会规模：最近几届参展企业超过1200家，观众人数2万多，中国参展企业达200家，每年均来自全球知名的企业参展。
据最新分析，食品饮料、健康保健中使用的配料越来越受到消费者的重视。北美洲(美国、加拿大及新加盟“北美自由贸易区”的墨西哥) 、欧盟与日本三大医药市场的贸易额合计占全球医药市场的85％，其中北美洲医药市场去年销售额高达2千亿美元，超过全球医药市场总销售 额的一半，年增长率高达12％。经调查显示，82%的消费者称终端产品中的配料成分会影响其购买判断。为了满足不断增长的客户需求可市场 份额，越来越多的生产商在寻找创新健康的配料产品。作为健康和创新原料领域的最大展会，SupplySide就是为他们搭建的一个绝好的平台， 目前它已成为中国食品保健品原料、天然提取物企业在北美开拓贸易市场的首选。
展品范围(Show Products):
功能食品原料、食品补充剂原料、医药保健品原料、美容化妆品原料等，包括：植物提取物、动物提取物、维生素、矿物提取物 、以及激素类产品、蜂产品、果胶、珍珠粉、脂肪酸、氨基酸、荷尔蒙类、膳食纤维、香料、硫酸软骨素、牛初乳、有益菌类、丝肽粉、羊胎 素、胶原蛋白粉、蛋白粉、多酚 黄体素；叶黄素酯类物质、玉米黄质、丙碘酮油悬液。
展会报告(Show Reports):
SECAUCUS, NJ / ACCESS Newswire / April 15, 2025 / SupplySide Connect New Jersey, the East Coast tradeshow dedicated to advancing the supplement, food and beverage industry through innovation and sourcing, welcomed 250+ leading exhibitors and more than 2600 participants for two days of education, business building and product discovery. SupplySide Connect New Jersey, alongside Flagship Sponsor KSM-66 Ashwagandha, showcased the latest in ingredients, manufacturing and technologies while facilitating intentional networking and actionable learning opportunities across the whole supply chain. Participants spanned ingredient suppliers and manufacturers, brands, retailers, service providers and regulatory experts.
SupplySide Connect New Jersey, intentionally designed to cultivate connections and drive meaningful business growth across the health and nutrition industry, opened with a ribbon cutting ceremony unveiling its newly reimagined branding and celebrating its partnership with Flagship Sponsor KSM-66 Ashwagandha. Attendees actively engaged in interactive experiences like high-energy speed networking sessions held in the Connect Hub, insightful ConnectEd briefs delivering concise yet impactful industry knowledge and thought-provoking question and answer panels featuring industry luminaries.
The ConnectEd Theater launched this year, hosting dynamic content across topics like healthy aging, hormonal and reproductive health, gastrointestinal health and support for weight management, and more relevant topics at the forefront of consumer activity. Industry trends also explored how consumers are using artificial intelligence and personalized data through wearable health technology to guide health decisions like supplement usage and nutrient-dense meal replacement options, especially in categories like women's health and sports nutrition.
"SupplySide Connect New Jersey is a strategic checkpoint for the entire industry to dive into the latest trends, newest innovations and participate in meaningful conversations leading to deeper connections and long-term partnerships," says Danica Cullins, Executive Vice President, Informa Markets Health & Nutrition. "As consumer priorities in the health and wellness sector are constantly shifting, the market is evolving faster than ever, and innovation is happening at a rapid pace. We are creating an experience for the industry to pause, connect and recalibrate the work tailored to market needs as we navigate and move forward."
Experts with backgrounds in regulatory affairs, formulation and research from companies including SupplySide Supplement Journal and the American Herbal Products Association provided attendees with real-time insights into navigating today's regulatory environment. These conversations centered around sustainable product development, stabilizing supply chains and increasing transparency in sourcing and manufacturing. The presenters also encouraged businesses to take the opportunity to rebuild a more resilient infrastructure for supplement production and distribution, while emphasizing the roles of science-backed ingredients in building consumer trust.
"We had numerous engaging questions specifically on gut health, reproductive health and weight management and how consumers are interacting with the supplement industry. There are a diverse range of companies here including manufacturers, suppliers and brands. It was interesting seeing trends in healthy aging as well as gut health, showing that consumers are really basing this on their overall wellness. Additionally, it is encouraging to see brands prioritizing and placing importance on scientific claims, and to see the engagement from the audience with the speakers providing actionable measures." Erika Craft, Market Research Analyst, Nutrition Business Journal.
A welcome happy hour and a bagel brunch offered attendees meaningful opportunities to reconnect with longtime peers and foster new professional relationships, setting a collaborative tone for attendees from across the industry. SupplySide Connect New Jersey reinforces the value of gathering with purpose, where ideas are exchanged and relationships are strengthened through strategic and intimate networking and connection touchpoints.
SupplySide Connect New Jersey will return to the Meadowlands Exposition Center Secaucus New Jersey on April 14-15, 2026.
